Data shows not all VC firms use the 2-and-20 rule | TechCrunch (2024)

VCs often use the shorthand phrase “two and twenty” to refer to the 2% of annual management fees a venture fund might take and the 20% carried interest (or “performance fee”) it would charge. In a nutshell: If a venture fund turns a $100 million profit from its investments, the fund gets to keep $20 million of that, and the remaining $80 million is paid out to the limited partners.

The “2 and 20” fee structure was originally associated with hedge funds, but VC firms and other investment funds use it as well. The structure breaks down into two types of fees: a management fee and a performance fee.

The management fee is a yearly charge calculated based on the total assets under management (AUM). Typically, the management fee is 2% of AUM, but new data from Carta shows that the 2% figure isn’t as universal as you might have been led to believe.

First, it’s useful to understand what the management fee is for. Basically, it compensates the fund managers, regardless of the fund’s performance. So a VC firm that charges a 2% fee for managing a $100 million fund will receive $2 million per year to cover rent, staff costs, marketing, travel and, well, everything else.

The other part of the compensation is the carried interest — the portion of the profits that the VC firm takes once investments start paying off. Most commonly, this is set at 20% of the fund’s profits, with the idea being it works as an incentive to encourage the VC firm to maximize returns. Yes, just getting paid the management fee can be lucrative, but the get-rich-slow scheme for venture capitalists is the carry, as their compensation increases when the fund performs better. There are also variations to these fee structures — for instance, performance fees might only apply once a certain hurdle rate or minimum return is achieved.

So while 2 and 20 is a pretty common shorthand, I was intrigued to learn from Carta’s head of insights, Peter Walker, that the numbers are actually not as set-in-steel as we think.

Two percent appears to be the most common fee rate, especially for funds with less than $100 million in AUM. Above that, though, the rate climbs to a median of around 2.5%. More than 50% of small funds that manage $10 million or less enjoy a 2% management fee, but nearly three-fourths of the funds that manage $500 million or more are able to claim 2.5% management fees, per Carta data.

Data shows not all VC firms use the 2-and-20 rule | TechCrunch (1)

Obviously, larger funds also have more administration to do, but given that they start from a higher base to begin with, it means they collect at least $12 million per year.

It’s worth noting that the data is for the initial period of each fund, which is usually the first two years of a fund’s investment period. Some funds are structured so that the management fees drop gradually after the initial investment period.

Data shows not all VC firms use the 2-and-20 rule | TechCrunch (2024)

FAQs

What is the 2 20 rule in VC? ›

The 2 and 20 fee structure is a compensation model commonly used by venture capitalists. It involves a fixed management fee (typically 2% of the total asset value) and a performance fee (usually 20% of the fund's profits) that the VC manager receives.

What is the 2 20 model in private equity? ›

The 2 and 20 is a hedge fund compensation structure consisting of a management fee and a performance fee. 2% represents a management fee which is applied to the total assets under management. A 20% performance fee is charged on the profits that the hedge fund generates, beyond a specified minimum threshold.

What is 20 carry in venture capital? ›

The 20% of the two and twenty

This is better known as “carry” in the industry. Once the general partners distribute capital back to all the investors, they get 100% of their money back. Every dollar after that there is a profit-sharing component. The VC general partners can charge the limited partners a standard 20%.

What is the 220 model of venture capital? ›

The 2/20 model is a compensation structure that governs how venture capital funds operate. It consists of two key components: The 2: This refers to the management fee, typically set at 2% of the total capital committed by limited partners (LPs).

What is the 2 and 20 calculation? ›

"Two" means 2% of assets under management (AUM), and refers to the annual management fee charged by the hedge fund for managing assets. "Twenty" refers to the standard performance or incentive fee of 20% of profits made by the fund above a certain predefined benchmark.

What is an example of 2 and 20? ›

For an example of how two and twenty works, imagine that you have $2 million to invest. You choose to place that money in a fund charging two and twenty. Over the course of one year, you'll pay roughly $2 million x 2% = $40,000 for the 2% management fee.

What is a 20% equity fund? ›

The Fund seeks to hold investments that will pay out money and increase in value through a portfolio comprising approximately 20% shares and 80% bonds.

What method is used for investments in equity securities with 20% to 50% ownership? ›

Typically, equity accounting–also called the equity method–is applied when an investor or holding entity owns 20–50% of the voting stock of the associate company. The equity method of accounting is used only when an investor or investing company can exert a significant influence over the investee or owned company.

What are the key ratios in private equity? ›

Microfinancing, private equity solutions…
  • Gross Profit Margin. The gross profit margin shows the variability of sales (or revenue) over time. ...
  • Net Profit Margin. ...
  • Current Ratio. ...
  • Quick Ratio. ...
  • Dividend Payout Ratio. ...
  • Dividend Yield. ...
  • Earnings Per Share. ...
  • Price Earnings Ratio.
Oct 7, 2022

How is VC carry calculated? ›

The basic formula for calculating carried interest is: Carry = (Fund's Net Profit - Hurdle Rate) x Carry Percentage The fund's net profit is the total amount of money that the fund returns to its investors after deducting all the costs and fees.

What is the 10x rule for venture capital? ›

My simple advice when you raise capital: assume you have to return a liquidity event (sale or IPO) of at least 10x the amount you raise for raising venture capital to be worth it. Valuations change from round to round. Later stage investors will expect lower ROI, seed investors will be looking for a lot more.

What does 20 carried interest mean? ›

Carried interest is generally private equity fund partners' chief income source. While such earnings generally place the partners in high tax brackets, carried interest is usually treated as long-term capital gains, meaning it is taxed at 20 percent if held longer than three years.

How do 2 and 20 work in VC? ›

VCs often use the shorthand phrase “two and twenty” to refer to the 2% of annual management fees a venture fund might take and the 20% carried interest (or “performance fee”) it would charge.

What is the 2 and 20 rule in private equity? ›

This is also known as the “2 and 20” fee structure and it's a common fee arrangement in private equity funds. It means that the GP's management fee is 2% of the investment and the incentive fee is 20% of the profits. Both components of the GPs fees are clearly detailed in the partnership's investment agreement.

What are the 4 C's of venture capital? ›

Let's not invite that risk, and instead undertake conviction, compliance, confidence and consequences as an industry. It can not only help us preserve the best parts of the current industry, but also lead to better investments and a healthier innovation sector.

What is the VC 10x rule? ›

But it's important to understand how the math works here — and how it figures into how much to raise. My simple advice when you raise capital: assume you have to return a liquidity event (sale or IPO) of at least 10x the amount you raise for raising venture capital to be worth it. Valuations change from round to round.

What is a typical VC bonus? ›

Average Bonus Range

In addition to base salary, venture capital analysts receive substantial bonuses ranging from 20% to 50% of their base pay. Bonuses are largely performance-based, awarded for things like: Closing new investment deals. Hitting asset targets.

What is a typical VC vesting schedule? ›

Length of Vesting Schedule: the most common way for founder shares to vest is over time – the period of time is open for negotiation, but we typically see 3 to 4 years.

What is a good return for a VC fund? ›

The TLDR; seed investors shoot for a 100x return; Series A investors need an investment to return 10x to 15x and later stage investors aim for 3x to 5x multiple of money. This translates into portfolio returns from 20% to 35% targeted IRRs.

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